Sector news

Collect e-mail addresses during e-shopping

  • 23 September 2009
  • Reading time: 2 min

Do you want to communicate with existing customers and attract new customers? In that case, you can choose an e-mail campaign. But, of course, to make this possible, you need...

Private web stores are booming

  • 9 May 2009
  • Reading time: < 1 min

In real life, you regularly come across them: warehouses where stocks of well-known trademarks are sold at unbeatable prices to a private customer base. Now, they can also be found...

From E-commerce to We-commerce

  • 9 May 2009
  • Reading time: 2 min

Seeing is buying. Maybe it works online too? Internet consultancy bureau Jungle Minds noticed that an increasing number of web stores offer the possibility to go shopping with friends. Social...

Call to action

  • 9 May 2009
  • Reading time: 2 min

Surfing is a passive occupation; making people who visit your website perform an action – like e.g. ordering a brochure, watching a video or even checking out the details of...

Online stores are booming

  • 20 February 2009
  • Reading time: < 1 min

One of the main reasons why some Internet users once did not purchase goods online was the (supposed) lack of security when making payments via the Internet. However, most large...

1,000,000,000 Internet users

  • 31 January 2009
  • Reading time: < 1 min

According to Comscore, there are currently over a billion Internet users. Most of them come from China (18%, that is 180 million Internet users). The Netherlands ranked 15th, with 11.8...

Shipping free of charge to attract customers – a good strategy?

  • 24 January 2009
  • Reading time: 2 min

Certain web stores hit hard by shipping free of charge, while others charge shipping costs. But what is the best strategy? Let us face the facts: users are not happy...

Making profit out of the .com crisis

  • 11 January 2009
  • Reading time: 2 min

The “Get Big Fast” model has had its day; micro niches are what make entrepreneurs survive in times of crisis. These are a couple of conclusions that one can draw...

186 million websites according to Netcraft

  • 9 January 2009
  • Reading time: < 1 min

According to Netcraft, Internet counts about 186 million websites. That corresponds to a growth of over 30 million in comparison to 2007. In terms of percentages, this growth is not...

Belgians search luxury goods online, but buy offline

  • 5 January 2009
  • Reading time: < 1 min

A recent study by Microsoft Advertising among 1,800 Europeans revealed that Belgians keep buying luxury products (such as watches, perfumes, cosmetics, designer clothes and handbags) mainly in classic offline shops....

bSeen investigated the online reputation of 70 Belgian brands

  • 1 November 2008
  • Reading time: < 1 min

Having a good reputation is important for a company, especially since the advent of Internet. An unsatisfied consumer indeed uses the Internet as a means to share his discontent with...

The European Commission wants to protect online shoppers better

  • 13 October 2008
  • Reading time: < 1 min

The European Commission has prepared a proposal that will allow to better protect online shoppers in the European Union. The Commission wants to protect the e-consumer better. The general idea...