How to build a conversion-winning e-mail strategy

Email has changed significantly over the years. You have to be engaging with the content you send out, you should target the right audience and give them an incentive to open your e-mail and follow the call to action. This e-book looks at 3 very important main principles in your e-mail marketing strategy with very interesting examples.

• How do I start with targeting?
• How do I start optimizing my campaigns?
• How do I start with automation?