7 ways to boost sales with e-mail marketing and automation

E-mail marketing is often perceived as the poor relation within the marketing mix, and is often only deployed once the prospect turns into a customer. But the truth is that e-mail can be effectively used throughout the various stages within the sales process. By also using marketing automation, you can target your prospect using valuable content at just the right time. And that way, you can drastically improve conversions.

In this white paper, we will show you:

• How to use e-mail marketing to build strong client relationships
• How to use automation to increase conversion and sales