{"id":2722,"date":"2012-03-19T21:46:50","date_gmt":"2012-03-19T21:46:50","guid":{"rendered":"https:\/\/www.combell.com\/en\/blog\/?p=2722"},"modified":"2015-06-04T17:47:59","modified_gmt":"2015-06-04T15:47:59","slug":"internet-users-prefer-mobile-websites-to-apps","status":"publish","type":"post","link":"https:\/\/www.combell.com\/en\/blog\/internet-users-prefer-mobile-websites-to-apps\/","title":{"rendered":"Internet users prefer mobile websites to apps"},"content":{"rendered":"<p><a href=\"https:\/\/www.combell.com\/nl\/blog\/files\/2012\/03\/Apps.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft  wp-image-3926\" title=\"Apps\" src=\"https:\/\/www.combell.com\/nl\/blog\/files\/2012\/03\/Apps.jpg\" alt=\"\" width=\"206\" height=\"148\" \/><\/a>We use our tablet and smartphone much more often to surf the Internet and to shop online too. An American study revealed that we currently prefer to shop on the seller\u2019s mobile website \u2013 not through its application.<\/p>\n<p>We use mobile store sites almost twice as often as the associated applications. The study focused on Amazon, Best Buy, eBay, Target and Walmart (among others). What is really surprising is that applications keep us almost twice as busy once we start using them.<\/p>\n<p>In conclusion, trademarks will have to continue down both these roads: mobile sites in order to reach as many customers as possible, and apps to strengthen their brand identity.<\/p>\n<p>Finally, here\u2019s another fact worth mentioning: in December, no less than six out of ten Americans used their smartphone to shop online. This definitely proves that mobile shopping has now become mainstream.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We use our tablet and smartphone much more often to surf the Internet and to shop online too. An American study revealed that we currently prefer to shop on the...<\/p>\n","protected":false},"author":3,"featured_media":5463,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[66],"tags":[],"acf":[],"uagb_featured_image_src":{"full":["https:\/\/www.combell.com\/en\/blog\/files\/2012\/03\/gmail.jpg",850,290,false],"thumbnail":["https:\/\/www.combell.com\/en\/blog\/files\/2012\/03\/gmail-50x50.jpg",50,50,true],"medium":["https:\/\/www.combell.com\/en\/blog\/files\/2012\/03\/gmail-300x102.jpg",300,102,true],"medium_large":["https:\/\/www.combell.com\/en\/blog\/files\/2012\/03\/gmail.jpg",768,262,false],"large":["https:\/\/www.combell.com\/en\/blog\/files\/2012\/03\/gmail.jpg",850,290,false],"1536x1536":["https:\/\/www.combell.com\/en\/blog\/files\/2012\/03\/gmail.jpg",850,290,false],"2048x2048":["https:\/\/www.combell.com\/en\/blog\/files\/2012\/03\/gmail.jpg",850,290,false],"post-featured":["https:\/\/www.combell.com\/en\/blog\/files\/2012\/03\/gmail.jpg",850,290,false],"post-featured-opt":["https:\/\/www.combell.com\/en\/blog\/files\/2012\/03\/gmail.jpg",750,256,false],"post-featured-opt-md":["https:\/\/www.combell.com\/en\/blog\/files\/2012\/03\/gmail.jpg",850,290,false],"post-featured-opt-sm":["https:\/\/www.combell.com\/en\/blog\/files\/2012\/03\/gmail.jpg",485,165,false],"post-featured-opt-xs":["https:\/\/www.combell.com\/en\/blog\/files\/2012\/03\/gmail.jpg",375,128,false],"post-most-popular":["https:\/\/www.combell.com\/en\/blog\/files\/2012\/03\/gmail-50x50.jpg",50,50,true],"post-author":["https:\/\/www.combell.com\/en\/blog\/files\/2012\/03\/gmail-60x60.jpg",60,60,true]},"uagb_author_info":{"display_name":"Tom","author_link":"https:\/\/www.combell.com\/en\/blog\/author\/tom\/"},"uagb_comment_info":0,"uagb_excerpt":"We use our tablet and smartphone much more often to surf the Internet and to shop online too. An American study revealed that we currently prefer to shop on the...","_links":{"self":[{"href":"https:\/\/www.combell.com\/en\/blog\/wp-json\/wp\/v2\/posts\/2722"}],"collection":[{"href":"https:\/\/www.combell.com\/en\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.combell.com\/en\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.combell.com\/en\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.combell.com\/en\/blog\/wp-json\/wp\/v2\/comments?post=2722"}],"version-history":[{"count":2,"href":"https:\/\/www.combell.com\/en\/blog\/wp-json\/wp\/v2\/posts\/2722\/revisions"}],"predecessor-version":[{"id":2724,"href":"https:\/\/www.combell.com\/en\/blog\/wp-json\/wp\/v2\/posts\/2722\/revisions\/2724"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.combell.com\/en\/blog\/wp-json\/wp\/v2\/media\/5463"}],"wp:attachment":[{"href":"https:\/\/www.combell.com\/en\/blog\/wp-json\/wp\/v2\/media?parent=2722"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.combell.com\/en\/blog\/wp-json\/wp\/v2\/categories?post=2722"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.combell.com\/en\/blog\/wp-json\/wp\/v2\/tags?post=2722"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}